VP Branded Media and Licensing
In 2006, Naomi founded Kings Road Multi Media, with offices based in London and Los Angeles. Under her direction, Kings Road Multi Media developed its own re-issue label for distribution. Kings Road titles have been distributed to major retailers in the US and Europe, including Wal-Mart, Borders, Barnes and Nobel, Tower, HMV and mail order. Kings Road began creating custom packages for brands in all genres of music. Quickly becoming known for its creative and beautiful packages, Kings was commissioned by music labels to add to their repertoire. For example, a Jazz line for Wagram in France, and a Country line for Publishers clearing house in the US, along with individual titles for TV direct response companies.
In response to the new digital world of music distribution, Naomi and the Kings Road team developed a unique platform at www.lovemydownload.com. Love My Download delivers branded digital rewards, music, eBook and film, that offer a highly perceived value loyalty product, which has been used successfully for incentive, referral, loyalty and other brand marketing campaigns and programs. The platform’s success is due to its customization and sensory memory impact. In a short period of time Kings Road Multimedia has worked with big brand names such as Kimberly Clark, The Hilton Group, Radio Times, Milestone hotels, City National Bank, Vodafone, Johnson and Johnson, M&M’s, Daily Mail Rewards, as well as Airlines such as Etihad and KLM.
Naomi’s philosophy on business is all about life-long relationships, building together with a free exchange of ideas and success. The process of sales is listening to the needs of the customer, and if you don’t do something yet, then create it! Her mother’s mantra was “there is no such word as can’t”, and this has stuck with Naomi always. Naomi and the Kings Road Multimedia team work with Ordior to commercialise and expand sales of the company’s services.